Short links for WhatsApp: clean to share, easy to measure.
WhatsApp is where links spread fastest and are hardest to follow. A short link per group or broadcast shows what actually got opened.
Links into WhatsApp and links out of it.
Click-to-chat links
A wa.me link opens a chat with your number and an optional prefilled message. Put it on a website, a flyer or a profile.
Links shared in chats
Offers, articles and forms you send to groups, broadcasts and contacts.
Measure each group
Create one short link per group or broadcast list and compare.
Change it later
Edit the destination of a link that has already been forwarded around.
Check how the link looks before sending.
When you paste a link, WhatsApp usually fetches it, follows any redirect and builds a preview from the destination page's title, description and image. A short link therefore shows the preview of the page it leads to, so that page needs good Open Graph tags.
Run the destination through the Open Graph checker before you send. WhatsApp also caches previews, so a fix may take a while to show up for links that were already shared.
Forwarded links keep counting.
A link that has been forwarded is the same link, so its clicks add up. If you need to separate the original audience from later shares, create a new short link for a second send.
Link preview fetchers can open a link and be counted, so treat small numbers with care.
See which message got opened.
Create a free account and give each group or broadcast its own link.
Common questions
Will a short link show a preview in WhatsApp? +
Usually yes: the preview is built from the destination page. Make sure that page has Open Graph tags and a share image.
How do I make a link that opens a chat with my number? +
Use the WhatsApp link generator. It creates a wa.me link with an optional message, plus a QR code.
Can I see who opened the link? +
No, only aggregated statistics such as clicks by day, country and device.
Can I track a WhatsApp Business broadcast? +
Yes. Create a short link for the broadcast and use it in the message. Its clicks are the broadcast's clicks.